Tag: common PPC campaign errors

If you're planning to launch a PPC campaign, your business stands to gain a lot of ground in your struggle against the competition. Research shows that paid ads have a whopping 200% ROI and generate twice the number of visitors of SEO. Of course, it's also worth noting that your business stands to lose just as much as it can gain. When it comes to PPC, every mistake will cost you. Even small mistakes can get expensive fast!  That's why avoiding common PPC campaign errors is crucial to your success. Whether you're a marketing...